NSI News

Keys to success in public market small, but crucial

The Federal, State and Local governments offer billions in grants, loans and tax incentives for myriad projects and publicly-owned utilities and also have a variety of rebates and incentives. But accessing those funds isn’t easy.
In fact, a request for funding might be automatically rejected if it’s not submitted on double-sided paper. This is just one example of how very different the rules of engagement in partnerships vary widely between the public and private sectors.

This is why I’m looking forward to sharing my knowledge of the unique skills required to engage government partners in today’s marketplace during a panel discussion in the Silicon Valley next week. The presentation, Public Money: How and Where to Get It, is part of the Funding a Cleantech Company Series sponsored by Environmental Business Cluster and will be held from 3 to 7 p.m. Thursday, April 8 at Fenwick and West LLP, 801 California Street, Mountain View, CA. I will be among a panel of entrepreneurs and experts who have been successful navigating the public financing process and can provide guidance on how to increase executives’ probability for success.

Approaching the government as a partner is a completely different approach and a different skill-set than private equity partners. Being prepared and knowing what they are looking for can make the difference in whether you’re tossed out of the running or awarded funding. Simple, but key aspects of the process can make or break you. A proposal could be dead in the water even if it’s the best of the bunch if every step isn’t executed flawlessly.

NSI has been helping companies develop and execute strategies to win public dollars since 1995. Earlier this year, we assisted SeaMicro ($9.3M) and Power Assure ($5M) secure funding from the Department of Energy to improve energy efficiency IT projects.

###

For more information, please contact Heather Sabharwal at hsabharwal@kglobal.com or 202-349-7016.